Imagine a place where colorful wildflower meadows gently fade into dense forests, and the Dolomites rise in the background like silent giants. At 1,375 meters above sea level near Deutschnofen, Naturhotel Pfösl blends seamlessly into the surrounding landscape.
Naturhotel Pfösl South Tyrol: Architecture in Harmony with Nature
The striking black timber facade recalls traditional South Tyrolean barns, yet the building feels like it belongs here – merging with its surroundings rather than dominating them. Inside, natural materials set the tone: fragrant wood, warm fabrics, and panoramic windows that frame the outdoors like living art.
This is green luxury at its best: stylish, mindful, and deeply connected to nature. Naturhotel Pfösl South Tyrol combines conscious travel with true nature immersion.
Wellness and Calm at Every Turn
Around the hotel, countless hideaways invite you to pause: loungers at the forest’s edge, wooden decks with mountain views, cozy garden corners. Everything feels intentional, yet never staged.
Here, nothing is forced – you can simply be. And in this simplicity lies something precious: the joy that comes when nothing is required and everything is possible.
With over 35 hectares of meadows and woodland, a 2,000 m² spa and wellness area, and permaculture gardens with around 3,000 plants, Naturhotel Pfösl South Tyrol is a sanctuary for those seeking peace, beauty, and renewal.
Families Welcome – Without the Chaos
What’s refreshing about Naturhotel Pfösl: it’s family-friendly without being a traditional “family hotel.” Children can be children – running on the grass, helping bake bread, petting the donkeys – while parents enjoy their own time to relax. No animation programs, no fixed schedules – just ease and freedom for everyone.
A Living Tradition: Baking Bread
Once a week, the old stone oven is fired up. Guests gather to knead, shape, and bake – and later enjoy the bread still warm. This simple, grounding ritual connects you to the land, to the people, and to yourself.
The story of Pfösl goes back to 1510. Today, Brigitte, Eva, and Daniel run the hotel in the third generation – transforming the family’s farming heritage into a place where sustainability and design are lived every day.
Gentle Walks with Donkeys
Slowly, the donkeys lead you along soft trails through forest and meadow. Their calm is contagious – a quiet reminder of the beauty in slowing down, inside and out. An experience that adults appreciate a lot.
Culinary Delights – Honest & Regional
Dinner at Naturhotel Pfösl South Tyrol is a celebration of the region: vegetables from the hotel’s own garden, herbs freshly picked from the beds, dairy and meat from nearby farms. Many ingredients come directly from the hotel’s land or from trusted small-scale producers.
The result: a menu that feels natural, seasonal and deeply satisfying. Each table is decorated with flowers and herbs from the garden, adding a touch of heartfelt beauty to every meal.
Wellness – Conscious & Restorative
The 2,000 m² spa area is designed for deep relaxation: a panoramic sauna with views of the Dolomites, the scent of pine wood, a salt lounge, and Kneipp pools. The Naturabar serves organic drinks without artificial additives – a treat for body and soul. Yoga, forest bathing, and guided breathing sessions are also offered, always optional and never intrusive
Naturhotel Pfösl South Tyrol: Where Nature Is Part of Daily Life
Herb gardens, wildflower meadows, buzzing bees – nature is a living part of the daily experience, not a backdrop. The 2,000 m² spa features a panoramic sauna, saltwater pools, and a natural wellness concept powered by renewable energy. Bio-drinks at the Naturabar and mindful activities like yoga or forest bathing complete the slow travel experience.
Karersee – A Natural Gem in South Tyrol
Just a few kilometers from Naturhotel Pfösl lies Lake Carezza (Karersee), one of South Tyrol’s most famous mountain lakes. Its emerald-green waters reflect the peaks of the Latemar, creating one of the Dolomites’ most iconic views. Surrounded by forests and mountains, the Karersee offers a magical play of colors year-round – a dream for nature lovers, hikers and photographers.
Afternoon Cake with a View
In the afternoon, the scent of freshly baked cake drifts through the house. Homemade strudels, tarts and cakes are best enjoyed on the terrace with a view of the greenery and a moment of stillness that lingers.
It’s small rituals like these that make time slow down and fill the day with lightness.
Naturhotel Pfösl South Tyrol: Green Luxury Redefined
Luxury here doesn’t mean “more”, it means “better.” Natural materials, regional cuisine, renewable energy and eco-conscious design are at the heart of the experience. The pools are treated with salt instead of chlorine – gentle on the skin and kind to the environment.
The hotel is certified by the Global Sustainable Tourism Council (GSTC) – proof that its sustainability commitments are real, not marketing.
An Invitation to Slow Down
Naturhotel Pfösl is a place that stays with you. That feeling of lying in a deckchair at the forest’s edge, cake in hand, sun on your face, it’s a memory you’ll carry home.
Here, sustainability, ease, and joy come together in the most natural way.
This article was created as part of a press trip by invitation of Naturhotel Pfösl. For collaborations and press inquiries, feel free to get in touch. For more travel inspiration from South Tyrol and beyond, visit me on Instagram.